We are DPP ready

Digital Product Passports

We have adapted our platform to automatically create branded microsites and QR codes

By accessing the right information from a company’s database or databases, we can gather, sort and communicate that information in an easily-digestible way. Our solution doesn't just help you fulfil legal DPP obligations but can also support and enhance your brand.

  • Automated DPP creation Easily create and publish Digital Product Passports for all your products by integrating our platform with your existing databases.
  • Multilingual accessibility Automatically translate DPP content into your customers’ native languages, ensuring global reach and compliance.
  • Custom content and design Turn DPP into an opportunity to enhance the brand experience and improve customer loyalty. Customize your DPPs with tailored content.
Let's talk

What Is A Digital Product Passport?

It’s a digital record that contains important sustainability information about a product, such as the raw materials used and carbon footprint. According to EU law, this information must be accessible to the end-user, via a QR-code or similar.

Digital product passports will soon be mandatory on every product sold within the EU. Known also as DPP, each passport will be required to show specific sustainability credentials of the product in question. These passports are coming into law in a bid to extend the lifetime of products and to also provide transparency to consumers. It means that DPP information needs to be clearly communicated to the customer or end-user in their native language.

Learn more

The DPP opportunity

When a QR-code on every product takes you to a new digital channel, the opportunities for brand engagement and marketing also open up.

Implementing DPPs is not a straightforward task. It requires gathering the right data throughout the supply chain, storing that data, and then effectively communicating it to the end-user. Those who act early will position themselves as leading sustainable brands. But there is another commercial opportunity here. By placing a QR code linked to a microsite, every product will now have its own direct communication channel. DPP is not meant to generate further consumption but it clearly gives brands the opportunity to enrich the brand experience and also provide a direct gateway to the purchase of spare parts, repairs or even accessories. It's a dream scenario for marketers.

Kolla and DPP

Kolla can automatically create a branded microsite and QR code for every product by accessing a company’s database.

This information can be easily tweaked and changed in Kolla’s no-code platform if required. In addition, the Kolla platform automatically translates content into the mobile phone user’s language settings. We also offer creating custom content and design, ensuring that your DPPs are not only informative but also align perfectly with your brand’s aesthetic and messaging.

DPP Rollout Timeline

DPPs are expected to roll out in Europe between 2026 and 2030. We are keeping an eye on the regulatory updates, so you don’t have to.

Contact us to discuss how Kolla can help you navigate the upcoming DPP requirements and leverage this opportunity to enhance your brand experience.

Let's talk